Learn how to sign the clients you want,

even if you hate selling.

If you're running your own business and you've never
had to sell before, I can show you step-by-step how to sign more clients, comfortably and consistently, without feeling salesy.

Get started with my three best strategies below!

"AWESOME!! Wow, this is gold. Thank you!!!"

- Alison Friedman, performing arts consultant & producer

Hi! I'm Leah Neaderthal,

and I'm a sales coach for women business owners.

But I've never been a salesperson.

I’m a business owner who learned how to sell to new clients through running my businesses.

That means I know it's 1000x harder to sell your own stuff than it is to sell someone else's.

But I also know it's possible to learn how to do it.

It just takes learning the steps.


Emi K circle small

"In the last year, we were able to grow our corporate clients by 82%. That was wild for me particularly. About two months after I started SIGNED, I had my best sales month ever in August. We were just killing it. I was blown away."

- Emi Kamemoto, runs leadership programs for professional women

Now I teach smart, driven women like you

You killed it in your corporate career, then went off on your own. Which was awesome... until it came to getting new clients.

Doing the work is totally your jam.

But selling in the work feels salesy and uncomfortable.

If this sounds like you, then I can teach you how to sign the clients you want for your business in 10 weeks or less.

No salesy tricks, no fake silver bullets.

Just strategies that work and let you be yourself.


"Working with Leah has been a game-changer. We couldn't have done it without her deep understanding of the sales process, her help thinking through how to move opportunities forward, and her ability to mold the CRM so we can use it as engine to grow our business."

- Kathryn Poindexter, teaches women candidates how to run for office

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Wish selling felt more comfortable?

I can send you my three best sales strategies for free.

“Witty and insightful, and full of takeaways I could start using immediately!”

- Cathie Ericson, Freelance Writer & Communications Consultant